Legal

Privacy Policy — Primeway Dispatch LLC

Last updated: March 2026

Primeway Dispatch LLC ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you use our truck dispatching services, website, and SMS communications.

1. Information We Collect

1.1 Personal Information

  • Name
  • Phone number
  • Email address
  • Company, carrier, or fleet details
  • Load, lane, and other dispatch-related business information

1.2 Automatically Collected Information

When you browse our website, we may automatically collect certain technical data, such as IP address, browser and device type, pages viewed, referring URLs, and dates and times of access. We use this information to maintain security, measure performance, and improve how our site and services work.

2. How We Use Your Information

We use the information we collect to:

  • Provide dispatching and day-to-day operational services
  • Send load confirmations, updates, and related communications
  • Share routing, scheduling, and operational instructions as needed
  • Deliver customer support and respond to requests
  • Maintain records, contracts, and service history
  • Improve reliability of our services and reduce fraud or misuse
  • Meet legal, regulatory, and insurance-related obligations where applicable

We use your information for operational purposes connected to our dispatching and logistics services—not for unrelated third-party marketing lists.

3. SMS Communication

By providing your phone number and, where required, giving appropriate consent, you agree that Primeway Dispatch LLC may send you SMS messages that are marketing and promotional messages , such as load updates, delivery or scheduling information, dispatch notices, and support messages.

Opt-Out: Reply STOP to cancel SMS. For help, reply HELP.

3.1 SMS Privacy Policy

We respect your privacy in our messaging program. When you provide your mobile number and consent to SMS, we collect and retain that number to send you the categories of messages you agreed to receive, including onboarding, dispatch coordination, scheduling, and carrier support communications.

We do not sell, rent, trade, or transfer your phone number or SMS opt-in consent to third parties, affiliates, or external marketers for their own marketing/promotional purposes.

Your number and consent records are used by Primeway Dispatch LLC to operate this messaging program. You may opt out at any time by texting STOP; you may request help by texting HELP.

Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. Message frequency varies with your account activity and dispatch volume.

Privacy questions may be directed to support@primewaydispatchllc.com. The current version of this Privacy Policy is always published on this website.

4. How We Protect Your Information

We maintain administrative, technical, and organizational safeguards intended to protect personal information against unauthorized access, alteration, disclosure, or loss.

4.1 Technical Safeguards

  • Encryption: We use industry-accepted encryption (such as TLS/SSL) for data in transit where appropriate, and we apply reasonable protections for sensitive data at rest within our systems.
  • Secure infrastructure: Hosting and systems are selected and configured with access restrictions, patching, and monitoring appropriate to our operations.
  • Access controls: Access to personal data is limited to personnel and systems that require it for legitimate business purposes. Administrative access may require additional authentication.
  • Security reviews: We periodically assess our tools and processes and address issues we identify in line with our resources and risk profile.
  • Network protections: We use firewalls and related network controls to reduce exposure to unauthorized access.

4.2 Administrative Safeguards

  • Team members who handle personal data receive guidance on privacy and data-handling expectations.
  • Internal access policies aim to limit personal data to those who need it to perform their duties.
  • We maintain incident response procedures, including how we would assess and, where required, notify affected individuals and regulators.

4.3 Physical Safeguards

  • Facilities and service providers we rely on employ physical and logical protections appropriate to hosted environments.
  • Company devices used for business purposes should be protected with passwords and reasonable security settings.

Limitation: No online transmission or electronic storage is completely risk-free. We cannot promise absolute security, but we work to protect information with reasonable measures consistent with our size and the nature of our services.

5. Sharing of Information

We do not sell your personal information or share it with third parties for their independent marketing or lead-generation purposes. We may disclose information only as described below.

5.1 Service Providers

We may share information with vendors that help us run our business, for example:

  • SMS and email delivery platforms
  • Cloud hosting and data storage
  • Payment or billing processors where you use those services
  • Analytics or performance tools that help us understand site usage
  • Customer relationship or ticketing systems

These providers are expected to use information only to deliver services to us and to protect data according to their agreements and applicable law. They must not use your personal data for their own unrelated marketing.

5.2 Legal Requirements

We may disclose information when the law requires, including:

  • In response to valid legal process (for example subpoenas or court orders)
  • To comply with laws, rules, or governmental requests
  • To protect our rights, property, or safety, or that of users or others
  • In connection with investigations or legal proceedings

5.3 Business Transfers

If we are involved in a merger, acquisition, financing, or sale of assets, personal information may be transferred as part of that transaction. We will provide notice if your information becomes subject to a new privacy policy or a materially different use, where required by law.

5.4 With Your Consent

We may share information with third parties when you clearly authorize us to do so.

6. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to operate the site, remember preferences, understand traffic patterns, and improve features.

6.1 Types of Cookies We May Use

  • Essential cookies: Needed for basic site functions such as security and navigation.
  • Analytics cookies: Help us understand aggregate usage (for example pages viewed and session duration).
  • Performance cookies: Assist in diagnosing technical or speed issues.
  • Functional cookies: Remember choices you make where we offer that capability.

6.2 Third-Party Tracking

We may use third-party services (for example analytics providers) that set their own cookies or identifiers. Those services are governed by their respective privacy policies.

6.3 Managing Cookies

Most browsers let you view, delete, or block cookies, and to receive notices before cookies are stored. Blocking some cookies may limit certain features of the site.

6.4 Do Not Track Signals

Some browsers send a "Do Not Track" signal. There is no uniform legal or industry standard for how to respond. We do not guarantee specific actions in response to DNT signals, but you may control tracking through browser and cookie settings where available.

7. Your Rights and Choices

Depending on where you live, you may have legal rights over your personal information. We aim to honor valid requests consistent with applicable law.

7.1 General Rights (All Users)

  • Access: Ask what personal information we hold about you in many cases.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion subject to legal and operational exceptions.
  • Objection / restriction: Object to or ask us to limit certain processing where the law allows.
  • Portability: Request a copy of your data in a structured format where technically feasible and required by law.

7.2 California Privacy Rights (CCPA / CPRA)

California residents may have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

  • Right to know categories and specific pieces of personal information
  • Right to delete personal information, with exceptions
  • Right to opt out of sale or sharing (we do not sell personal information)
  • Right to non-discrimination for exercising privacy rights
  • Right to correct inaccurate personal information
  • Right to limit use of certain sensitive personal information where applicable

You may exercise these rights by contacting us as described in Section 13. We will verify your request as required by law and respond within the timeframe the law provides (often 45 days, with extensions allowed in some cases).

7.3 European Privacy Rights (GDPR)

If you are in the European Economic Area, United Kingdom, or Switzerland, you may have rights under the General Data Protection Regulation (GDPR), including:

  • Access to your personal data and information about processing
  • Rectification of inaccurate data
  • Erasure in certain circumstances
  • Restriction of processing
  • Data portability
  • Objection to processing based on legitimate interests or direct marketing
  • Withdrawal of consent where processing relies on consent
  • Lodging a complaint with a supervisory authority

Our legal bases can include: performing a contract with you, legitimate interests that are not overridden by your rights, legal obligation, and consent where we rely on it.

7.4 How to Exercise Your Rights

To submit a request, use the contact details in Section 13. We will:

  • Acknowledge and process requests within applicable deadlines
  • Verify your identity before disclosing or deleting sensitive data
  • Generally not charge a fee unless requests are manifestly excessive
  • Explain any legal reason we cannot fulfill part of a request

8. Data Retention and Deletion

We retain personal information only as long as reasonably necessary for the purposes in this policy, unless a longer period is required or permitted by law (for example tax, litigation, or regulatory holds).

8.1 Retention Periods

  • Active relationships: We keep data while you work with us and for a reasonable period afterward for support and transition.
  • Inactive accounts: If you stop using our services, we may retain certain records for extended periods—for example up to several years—to meet legal, tax, insurance, or dispute needs. Exact periods depend on record type and governing law.
  • Legal requirements: Some records (such as financial or regulatory data) may be held longer when the law requires.
  • Operational and dispatch records: Business and dispatch documentation may be retained for multi-year periods for compliance and operational history, subject to legal limits.
  • SMS program: We retain contact and consent data for messaging until you opt out or request deletion, subject to legal retention needs.

8.2 Deletion Process

When retention is no longer needed, we securely delete or anonymize data using methods appropriate to the systems involved. Backup copies may persist for a limited time before they are overwritten; we do not use such copies for active processing once deletion is requested and completed in primary systems.

8.3 Requesting Deletion

You may request deletion of your personal information by contacting us. We will comply unless we must retain specific data to comply with law, resolve disputes, or complete obligations we have already incurred.

9. Children's Privacy

Our services are directed to adults and business operators. We do not knowingly collect personal information from anyone under 18. If you believe we have collected information from a minor, contact us and we will take appropriate steps to remove it where required.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in technology, law, or our business. When we make changes, we will post the revised policy on this page with a new "Last updated" date and, where appropriate, provide additional notice (such as a prominent website notice or email to registered contacts for significant changes).

We encourage you to review this page periodically. Your continued use of our services after the effective date of an update constitutes acceptance of the revised policy where permitted by law.

Material changes: If an update materially affects your privacy rights, we will provide extra notice and obtain consent where the law requires it.

11. International Data Transfers

If you access our services from outside the United States, your information may be transferred to and processed in the U.S. or in other countries where we or our providers operate. Those jurisdictions may have different data protection laws than your home country.

By using our services, you understand and agree that your information may cross international borders. Where GDPR or similar laws apply, we use appropriate safeguards (such as standard contractual clauses where relevant) and work with providers who commit to adequate protection of personal data.

12. Data Breach Notification

In the event of a breach that affects personal information and requires notification, we will seek to:

  • Investigate promptly and contain the incident
  • Notify affected individuals and regulators when required by law
  • Describe, in general terms, what occurred and steps we are taking
  • Provide guidance on protective measures you may consider

We strive to notify without undue delay when notification is legally required, often within 72 hours of becoming aware of a qualifying breach under certain laws, unless a law enforcement investigation requires delay.

13. Contact Us

Questions about this Privacy Policy or our data practices? Contact us:

Data protection inquiries: For privacy-related requests, include "Privacy Request" in your subject line and describe your request (access, deletion, correction, etc.). We will respond within a reasonable time and as required by applicable law.

© Primeway Dispatch LLC. All rights reserved.